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Quality home appliances to the countryside's "crusade" is gathering huge - bringing home appliances repair, home appliances to the count
Every 8 Bringing home appliances Products, there is a repair occurred; have purchased home appliances products, rural consumers to rural areas, only 35.6% of consumers will purchase the second ... ... Recently, China
Consumers Association Published "in 2009 bringing home appliances product use and service status report," directed "in the countryside have purchased home appliances products, received maintenance as high as 12.6%."
News got out, household electrical appliance enterprises rebounded significantly, "the CASE only put such a figure, no detailed research information, there is no category for home appliances segment; In addition, the sample did not have a representative?" A Brand
Washing machine Company general manager of counter said, "This data is absolutely not credible."
But on the Internet, users of product quality for home appliances to the countryside "crusade," gained momentum vast. "XX countryside bought refrigerators, sound like a tractor. Fei Jin old replace it, they lie stood sent. (Manual annotation: Tilt not exceed 45 degrees)," there are User Comments, household electrical appliance enterprises that use household appliances the countryside "clean up inventory."
In CASE blockbusters: 8 products 1 to repair the countryside Recently, China Consumer Association Complaints Department released the "2009 appliances to the countryside product use and service status report", said the purchase of household appliances in rural areas have the products, the proportion of maintenance received 12.6%, which means that every eight appliances to the countryside products occurred in a repair.
In the skin, assistant director of CASE complaints Kobayashi said that rural areas because of the high rate of home appliance repair, as some home appliances to the countryside Enterprises breaches
Sell Inventory goods, home appliances to the countryside led to the mixed quality of the product.
It is reported that the survey is the Consumers Association in August 2009 the joint Hebei, Heilongjiang, Shandong, Jiangsu, Sichuan, Chongqing, Hubei, Henan, and Shaanxi provinces CASE organizations of "bringing home appliances product and service status "investigation. Activities take-home survey, field research appliance repair business, held special forums such combination, home appliances to the countryside to learn about product use and service conditions. 275 around the rural village of 8,188 consumers conducted a questionnaire survey households visited, visited 181 appliance repair business.
The Consumers Association said in a report, the maintenance network far Fitting High cost and low quality and service personnel, maintenance services in the rural consumers are not satisfied with the three main reasons.
With this proven, Shaanxi Province, Consumers Association, a department official said, since "home appliances to the countryside", etc. Since the implementation of policy in Shaanxi province, the rural consumer complaints have increased, "the first half year last year, two complaints Cheng, consumer complaints this year's new hot spot. "
In consumer association released the information earlier, in the first half, Shandong Province, Henan Province, Sichuan Province and Qingdao City
TV Machine complaints increased from 1,462 a year earlier to 1,625, up 11 percentage points.
Appliance association question: whether in the CASE scientific sampling? Report data published in the CASE, the Association of Chinese home appliance immediately expressed strong doubts that the scientific sampling may be a problem.
Consumer Electronics Association believes that the investigation is whether rural consumers are bringing home appliances products, or to purchase products over the last legacy of products in rural areas return to home appliances? Whether the findings truly reflect the quality of products and home appliances to the countryside after-sales maintenance of the overall situation, open to question.
Jiang, Secretary General of the wind, said household appliances, household appliances Association hopes the issue in-depth analysis of CASE. After the report was released, the Consumer Electronics Association in writing to the consumer association expressed hope that the report provides the raw data, sampling, etc., in order to guide the various issues related to home appliances for enterprises to supervise the investigation, to improve problems in the countryside home appliances .
I am an expert from China Hardware Suppliers, usually analyzes all kind of industries situation, such as postcard marketing , portable black lights.
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